Integrity Moments - July 13, 2011


Apple Adorers
By Rick Boxx
July 13, 2011

In a BBC article about “Superbrands,” the author tried to understand the delirious customers waiting to get into a new “Apple” store in London.

He learned of an “Apple” fanatic who had his brain scanned. The scan revealed similar brain patterns, when he viewed Apple products, as many have when they’re focused on religious matters.

The author seemed to hint that to this man his “Apple” products may have become an idol.

I don’t know the validity of that assumption, but I do know we can make an idol out of many things.

Leviticus 19:4 warns us however, “Do not turn to idols or make gods of cast metal for yourselves. I am the Lord your God.”

Is there anything that’s captured your heart more than God?

To better understand and weave God’s principles into your business life by our “Ten Biblical Principles for Business” bible study for our discounted price of $4!


Contact Rick Boxx at, and to learn more about Integrity Resource Center go to

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