Integrity Moments - July 26, 2012


Pitching Your Religion
By: Rick Boxx
July 26, 2012

In a movie called “The Big Kahuna,” Danny Devito criticizes Bob, a young zealous Christian salesperson, for “pitching” his religion without really caring about people. Devito tells Bob,

“If you want to talk to somebody honestly, as a human being, ask him about his kids. Find out what his dreams are - just to find out, for no other reason. Because as soon as you lay your hands on a conversation to steer it, it's not a conversation anymore, it's a pitch. And you're not a human being, you're a marketing rep.”

Jesus taught in Matthew 7:12, “So in everything, do to others what you would have them do to you.”

Don’t “pitch” people your faith, live it, by caring for them as a person. You might make a friend.

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To survive long term, businesses must be profitable. You can accomplish this objective with integrity, or you can do it by whatever means you feel justifies the end, such as fraud, deceit, and ruthless business practices. Purchase here

“How well are you modeling Faith, Integrity, Relationships, and Excellence in your work? Find out by taking Integrity Resource Center’s free FIRE Assessment!”


Contact Rick Boxx at, and to learn more about Integrity Resource Center go to

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